KAELI MICELLE
LOS CABOS BASED COPYWRITER FOR TRAVEL & TOURISM BRANDS
Most travel and tourism websites sound identical—interchangeable promises of luxury, paradise, and unforgettable moments.
Anyone can use ChatGPT these days but there’s one problem with this: robotic AI-generated content stands out immediately.
”Experience our world-class amenities in this stunning paradise where luxury meets comfort. Indulge in unparalleled excellence with breathtaking ocean views."
How many times have you seen that one?
Your sophisticated clientele recognizes this generic approach instantly. It blends in with the sea of other travel brands out there.
Here’s the thing: you don’t need to write prettier descriptions of the same sunset everyone else is selling. You need to hire a copywriter to diagnose the problems within your marketing.
I research your customers’ motivations, hesitations, and decision triggers. Together, we’ll create messaging that speaks to why they choose private villas over resorts, what makes them extend their stay, and how to convey your property’s features and benefits to justify premium rates in the traveler's mind.
Hello!
WELCOME TO MY CORNER OF THE WEB
The best copywriters don’t guess what works and what doesn’t. When we work together, the copy you receive is based on thorough market research and buyer psychology.
I'm Kaeli, a passionate conversion copywriter who turns mediocre travel websites into booking magnets. And yes, I take my market research more seriously than I take my morning café – which, living in México, is saying a lot.
Originally from Canada, I’ve called Los Cabos home since 2018, infusing my work with real-life travel experiences from Baja and beyond. In Los Cabos, the tourism & hospitality industry is the backbone of the region, and I’ve worked with world-class brands from here in Cabo and across North America.
If you’re a vacation rental company, hotel, or other travel brand looking to drive bookings, I can help you turn your copy from a shot in the dark to a spotlight on your brand.
Let’s chat. Don't let another perfect client book with someone else because your copy didn't pull them in.
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COPY UPGRADE
Already have website copy but know it could convert better? During this focused 48-hour session, I’ll turn your existing website content into a booking magnet. Perfect if you’re a busy travel brand who needs a professional copy upgrade without the typical months-long wait. This service gives your 3 most important pages a conversion-focused facelift to sell more experiences. Think of it as strategic copy optimization meets rapid turnaround – you'll get your upgraded copy delivered within 48 hours, because every day with underperforming copy is another luxury booking slipping away to your competitors.
INVESTMENT: $800
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FULL WEBSITE COPY
Need your website copy written from scratch? This comprehensive service is perfect if your travel brand is launching a new website or you’re ready for a complete copy overhaul. Through deep-dive customer research, strategic planning, and conversion-focused copy that speaks directly to your ideal clients, we'll thoughtfully create every page of your website to attract and convert your dream clients. This isn't a rush job – it's a strategic process that helps you attract more high-paying clients. We'll dig deep into your brand voice, ideal client psychology, and unique selling points to create a complete experience that showcases your travel expertise and drives consistent bookings.
CUSTOM QUOTE
